Apple is gradually positioning itself as serious online advertising competitor to Google and to a lesser to Microsoft and Yahoo as it tries to corner the mobile ad segment with the new iAd platform. The latter will blend together the interactivity of web-based advertising with the “emotion” induced by classic television ads. Apple’s charismatic CEO demonstrated
Link:
Mobile advertising platform from Apple : iAd
Related posts:
- MWC2010:Mobile operators unite against Apple for single applications platform -Wholesale Applications Community
- Nokia acquires browser firm Novarra,would be deployed on Nokia’s mid-range Series 40 platform
- Nokia launches mobile money transfer platform in partnership with Yes Bank
- ‘use mobile, save paper’ – new television campaign by Idea Mobile
- Airtel all set to launch Apple iPhone 3GS in India.
Follow us @wirelessheat - lists / @sectorheat
